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Price of a 15-second motion graphics video

• Common purposes: Snapchat ads, Instagram Reels, TikTok, and use motion graphics for social media in Bumper Ads.

• Production nature: Focuses on one direct idea, short text, and quick movements to capture attention (Hook) within the first 3 seconds.

Price of a 30-second motion graphics video

• Common purposes: Promoting a specific product, seasonal offers, and presenting professional video ad design or focused social media ads.

• Production nature: Provides space to formulate a simplified problem, present the solution, and add a clear Call to Action (CTA).

Price of a 60-second motion graphics video

• Common purposes: Explainer videos for services and platforms, videos to enhance Brand Awareness, and customer education.

• Production nature: Provides enough time for full storytelling, explaining how things work, and showcasing key features with a complete voiceover.

Price of a 90 to 120-second video

• Common purposes: Annual reports, corporate and government introductions, and complex technical explanations.

• Production nature: Requires a multi-axis script, variety in scenes and visual settings, and a dynamic pace that ensures the viewer does not get bored.

Does the cost per second decrease in longer videos?

Yes, the average cost per second decreases as the video duration increases.

The reason for this is that the project's foundational costs (such as meetings, concept development, visual style selection, booking the voiceover artist, and preparing work files) are paid once and distributed over the total duration of the video. However, this reduction is relative because increasing the duration requires drawing new scenes and additional animation.

Motion Graphics Prices in Saudi Arabia by Execution Style

Each visual style within social media design types requires different skills, software, and production time, which directly reflects on the financial cost:

Kinetic Typography

Relies on animating words and fonts in a creative style with sound effects without the need to draw complex characters or environments.

• Why does the price change? The price increases based on the speed of the rhythm and the complexity of the visual effects.

• When is it suitable? When the message relies on numbers, motivational text, or quick ads viewed without sound.

2. Whiteboard Animation

Simulates the process of drawing elements on a white background using a virtual hand.

• Why does the price change? It is the least expensive due to less coloring and movement complexity, but the price increases if the drawings are custom-designed rather than taken from software libraries.

• When is it suitable? For educational explanations, lectures, and complex procedural steps.

3. Custom 2D Motion Graphics

The most common and requested style; it relies on drawing scenes, shapes, and flat icons that fully reflect the client's visual identity. During this process, you realize well What is the difference between a logo, visual identity, and brand when employed in the video.

• Why does the price change? It is affected by the number of individual scenes, the degree of detail in the elements, and the smoothness of visual transitions.

• When is it suitable? For explaining applications and digital services, supporting brand building strategies, and launching initiatives for companies and institutions.

4. Character Animation

Requires creating cartoon characters (Concept Art), drawing them from multiple angles, and building movement structures (Rigging) to animate the face and limbs.

• Why does the price change? It requires high skills and a long time to adjust the character's movement to match the audio and expressions naturally.

• When is it suitable? To enhance Brand Personality through human-centric marketing campaigns, awareness stories, and messages aimed at building an emotional connection.

5. 3D Motion Graphics

Creating models, environments, and textures in a 3D space with control over light and camera to know the difference between 2D and 3D motion graphics in terms of complexity and cost.

• Why does the price change? It requires ultra-powerful hardware, and stages of modeling, texturing, and final rendering that take a long time.

• When is it suitable? For physical product advertisements (such as perfumes and tech products), real estate projects, and cars.

6. Mixed Media (Live Action + Motion)

This style relies on combining real-life footage (Live Action) with 2D or 3D animated graphic elements, and it often requires professional product photography as a first step in execution.

• Why does the price change? It combines camera filming costs (equipment, lighting, locations) with advanced animation and compositing costs.

• When is it suitable? For major retail ads and luxury products that require highlighting realism with a creative touch for the purpose of Building a Distinctive E-commerce Identity.

7. AI Cinematic Motion

Using AI tools to generate graphics and backgrounds, then processing and animating them in combination with traditional motion graphics.

• Why does the price change? It is determined based on the quality of generation and the extent of the need for human editing and coordination of scenes to maintain visual identity consistency.

• When is it suitable? For fantasy and conceptual scenes that are difficult to film or draw using traditional methods at reasonable prices.

How do prices differ by the executing entity?

The identity of the executing entity, the size of its team, and its organizational structure are among the biggest factors for price disparity in the Saudi market:

[Freelance Designer] [Specialized Studio] [Creative Agency]

Flexibility + Low Cost <---> Specialization + Medium Cost <---> Comprehensive Solutions + High Budget

1. Freelance Motion Graphics Designer Prices

• The price per minute of motion graphics for a freelance designer is in the usual price range: 800 – 3,000 SAR.

• Advantages: Low cost, high flexibility in quick communication, and suitable for limited budgets and within services of social media design for companies.

• Challenges: The project depends on one person's skill; the script may lack marketing expertise, or sound engineering may lack professionalism, in addition to time management risks.

2. Specialized Motion Graphics Studio Prices

• Price range per minute: 3,500 – 10,000 SAR.

• Advantages: A team with distributed roles (writer, illustrator, animator, sound engineer, project manager), commitment to the timeline, and high artistic and audio quality.

• Challenges: Higher budget compared to freelancers, and requires specific organizational procedures for revisions.

3. Full-Service Agency Prices

• When dealing with the best motion graphics company in Saudi Arabia, the price range per minute ranges between 12,000 – 30,000+ SAR.

• Advantages: Providing comprehensive services starting from market research, strategic campaign planning, content management, luxury directing, and marketing analysis.

• Challenges: High budgets resulting from the agency's large operational and administrative costs.

Detailed table of motion graphics video price components

This table helps you know the elements that increase the cost and how to include them in financial offers:

Costs that may not appear in the advertised price

When studying financial offers, beware of hidden costs that may appear during or after project execution:

1. Value Added Tax (VAT): Ensure you know whether the price includes the 15% rate mandated by the Zakat, Tax and Customs Authority (ZATCA) in Saudi Arabia or if it will be added to the final invoice.

2. Text translation and localization: Drafting the script in an additional language (such as English) requires translation and additional voice recording costs.

3. Re-recording audio after approval: If you decide to change the words in the script after the voiceover is recorded, the voice actor will request an additional fee for re-recording.

4. Purchasing commercial music rights: Music customized for TV campaigns or large paid ads requires special commercial licenses belonging to composers and libraries.

5. Adjusting social media formats: Converting a horizontal video (16:9) to vertical (9:16) requires redistributing visual elements based on Social Media Design Basics and not just cropping the sides.

6. Rush Fees: Requesting video delivery in half the usual time adds additional fees ranging from 25% to 50% to ensure the team is dedicated to the extra work.

Estimated motion graphics budget calculator

Use the following direct points system to get a quick assessment of the expected price range for your project:

1. Choose video duration:

• Less than 30 seconds (1 point)

• 30 to 60 seconds (2 points)

• More than 60 seconds (3 points)

2. Choose design style:

• Simple text and icons (1 point)

• Custom 2D graphics (2 points)

• Character animation or 3D (3 points)

3. Required support services:

• I have a ready script and audio (1 point)

• I need a script and voiceover (2 points)

• I need a script + audio in multiple languages and different formats (3 points)

Estimated result:

• 3 to 4 points: Your project belongs to the economic category (800 – 2,500 SAR).

• 5 to 7 points: Your project belongs to the medium/custom category (3,500 – 8,500 SAR).

• 8 to 9 points: Your project belongs to the professional/large production category (10,000 – 25,000+ SAR).

How to compare two price quotes fairly?

Use the following table template for a precise comparison between companies and freelancers, away from being influenced only by the final number:

How to adjust the video budget without lowering its quality?

You can reduce the financial cost of your project by up to 30% without compromising the elegance of the visual output by following these tips:

• Define one goal and one message: Do not try to crowd all your company's advantages into one video; reducing messages reduces video time and makes it more impactful.

• Strictly adopt the script and storyboard: Ensure all decision-makers in your organization approve the text and initial planning before starting the animation phase to avoid complex revision fees.

• Provide ready brand assets: Provide the production company with the company logo in open formats (Vector), the Visual Identity Elements guide, and official fonts to save design hours.

• Consolidate feedback in one document: Sending scattered revisions wastes the team's time and drains available revision rounds quickly.

• Produce several videos in a unified visual template: If you need more than one video, ask for them to be produced together to benefit from the bundle discount and unified setup cost.

Prices for producing a series of motion graphics videos and campaigns

When requesting the production of a series of videos (such as 5 to 10 awareness or marketing videos), the pricing structure changes:

1. Base Setup Fee

The first video is priced at 100% of the usual cost, where graphics are created, characters are built, and visual musical lines and animated identity are defined.

2. Marginal Cost for subsequent videos

The cost of subsequent videos in the series decreases by 20% to 40%, due to the reuse of characters, backgrounds, and ready-made visual components.

3. Monthly Content Packages (Retainers)

Companies offer periodic production contracts (such as one to two videos per month) at a fixed cost that guarantees the client execution priority, identity rights protection, and budget savings.

How does "NOURSCENE" provide a clear price quote for your project?

NOURSCENE adopts a transparent pricing methodology that prevents any hidden costs and ensures you get the maximum return on investment for your budget:

• Study project requirements: We listen to your business goal and define the target audience before discussing numbers.

• Define scope accurately: We provide a detailed work proposal explaining (duration, animation type, number of scenes, and audio quality).

• Transparency of deliverables: We define included formats, revision rounds, and the timeline with extreme precision.

• Custom packages: We provide options that fit medium and advanced budgets without compromising on the script and visual identity.

Do you want to know the exact cost of your next project?

Contact the NOURSCENE team today to get a custom price quote for motion graphics design that explains all stages of execution and cost without hidden details.

Frequently asked questions about motion graphics prices in Saudi Arabia

Do motion graphics prices include VAT?

This depends on the offer; companies registered with the Zakat, Tax and Customs Authority are committed to adding 15% to the invoice. Always make sure to check whether the financial offer is "tax-inclusive" or "pre-tax."

Does the price include scriptwriting and voiceover?

In professional and integrated offers, these services are included. However, in economic offers or when dealing with freelancers, you may be asked to provide the text and voice recording ready.

Do prices differ between Riyadh, Jeddah, and other cities?

Whether you are looking for services Riyadh motion graphics or in other cities, prices rarely differ based on geographic location; because most production processes are done digitally remotely, but the disparity is due to the size and professionalism of the executing company and the nature of its clients.

What is the difference between the price of a ready-made template and custom design?

A ready-made template relies on imported shapes and graphics that are rearranged, and its cost is low. As for custom design, the artist creates elements that reflect your visual identity from scratch, which increases its value and cost.

Is AI motion graphics less expensive?

AI may save initial image generation time, but it needs advanced human processing and editing to maintain character and identity consistency; therefore, its cost is close to advanced custom production.

Is there a discount when ordering several videos?

Yes, most companies provide a discount for quantities or monthly contracts due to the possibility of reusing designed elements and visual assets.

Are source files included in the price?

In common practice, final rendered videos are delivered in MP4 or MOV formats. Delivering source files (Project Files) is considered a transfer of ownership of work tools and may require additional fees of 20% to 50% of the contract value.

Can project payments be split?

Yes, the project value is usually paid in installments compatible with completion stages (e.g., 50% down payment upon contracting, 25% upon storyboard approval, and 25% upon final delivery).

Why do company quotes vary despite identical video durations?

Because duration is merely a time frame; the real difference lies in the quality of the concept, the professionalism of the scriptwriting, the originality of the graphics, the smoothness of the animation, and the precision of the sound engineering.

What is the cost of updating a video after delivery in the future?

If the edits are minor (such as changing a phone number or closing text), the provider offers them at a nominal cost. However, changing scenes or the voiceover requires pricing the edit as a partial new production.

Does a higher price always mean better quality?

Not always; a higher price may be the result of the massive operational costs of large companies. The true standard is to review the company's portfolio and ensure that their previous work matches the level of quality you aspire to.

In conclusion, if you are looking for motion graphics prices in Saudi Arabia, there is no fixed price that can be generalized for all motion graphics projects; the true cost is linked to the scope of execution and the extent of understanding what visual identity is and employing it. To ensure you spend your marketing budget wisely, define your project's video goals, choose the execution style appropriate for your audience, and compare financial offers based on delivery terms and added value, rather than just the final price.

If you are preparing to launch your project and prefer clear guidance and transparent costs, request a motion graphics video quote from NOURSCENE to help you choose the package and production scope best suited to your goals.